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February Graphic Arts Employment Remains Generally Flat

Overall printing employment in February 2024 was little changed from January, with production employment down -1.0%, while non-production employment was down -0.6%, with net employment down -0.1%.

Frank Gets Steamed

Frank begins by talking about the early steam-driven newspaper presses and the giant printing presses at the Los Angeles Times and segues into the decline of printed newspapers. They could be inkjet-printed but delivery to home or business could be the challenge.

Around the Web: Packaging Preferences. Cover Conundrum. Impressive Impressionists. Dial Dilemma. Timepiece Trouble. Rockin’ Roads. Drone Danger. Tarantula Tempura. Sun Snacks.

Pentawards’ annual packaging Trends Report is out. When a company appears on the cover of a popular magazine, what signals does it give the market? More than two dozen new works have been added to the OED, 23 of them from Japanese cooking and art. Really? If you’re in France this summer, celebrate the 150th anniversary of Impressionism. Bad UI design on an ice cream thermostat. New options for non-wrist-based watches. Time Out lists the “30 Coolest Streets in the World.” “AI drone that could hunt and kill people built in just hours by scientist ‘for a game.’” Different ants have different flavor profiles, we are horrified to tell you. Appropriately, SunChips has an eclipse tie-in product. All that and more in WhatTheyThink’s weekly miscellany.

Highlights from the Online Print Symposium 2024

The 11th annual Online Print Symposium (OPS), held earlier this month in Münich, demonstrated that many outsiders are driving online print and mass customization ventures—and they see print as a huge opportunity and a growth market. European section editor Ralf Schlözer reports from the event.

The Road to drupa: ESG is Dead—Long Live Sustainability!

As part of our Road to drupa coverage, Marco Boer of IT Strategies looks at the possible implications of recent EU regulatory sustainability mandates on the printing industry.

Real-World Examples of Customer Segmentation that Works

Last week, we looked at three examples of email segmentation along with real campaign results provided by HubSpot Academy. This week, Heidi Tolliver-Walker looks at real-world examples of customer segmentation that works, as provided by HubSpot users.

Landa Digital Print Returns to drupa to “Run More”

Here we are, 12 years after the initial introduction of the Landa Digital Print technology, and roughly four years after initial commencement of commercial sales. Today, there are over 50 machines installed, with many more orders and some new product introductions in the pipeline. Landa Digital Print’s tagline for drupa 2024 is “Run More,” and they are supporting that with new faster and smarter press introductions.

Are You Cut Out for Leadership?

Leaders can be identified and developed. Wayne Lynn explains how, just like determining if a job candidate is a good fit for the job, leaders can be assessed for fit to the leadership role.

Industry Data
TODO
Printing Outlook 2024 - The WhatTheyThink Overview of the Current State of the Printing Industry

The Printing Outlook 2024 report provides detailed analysis of the latest WhatTheyThink Printing Industry Survey, the latest industry economic data and macroeconomic trends, as well as industry and cultural technological trends to look out for in 2024 and beyond.

Purchase Report

February Graphic Arts Employment Remains Generally Flat
February Graphic Arts Employment Remains Generally Flat

Overall printing employment in February 2024 was little changed from January, with production employment down -1.0%, while non-production employment was down -0.6%, with net employment down -0.1%. Full Analysis

Greeting Card Publishing Establishments—2010–2021
Greeting Card Publishing Establishments—2010–2021

According to the latest edition of County Business Patterns, in 2021 there were 113 establishments in NAICS  511191 (Greeting Card Publishers). Although this represents a net increase of 10% since 2010, it has been a category that has ebbed and flowed over the course of the decade, although we’re not talking about a tremendous number of establishments. In macro news, inflation increased in February. Full Analysis

January Shipments: Back to Normal?
January Shipments: Back to Normal?

January 2024 shipments came in at $7.04 billion, up from December’s $6.94 billion—and right between January 2021 and 2022. Full Analysis

More Data Analysis

WhatTheyThink Magazine

WhatTheyThink Magazine is the resource for the Commercial Printing, Visual and Graphic Arts Industries. Industry experts share their ideas and technical knowledge on ways to improve operations.

Subscription are free to qualified industry professionals or via paid subscription.

Around the Web
WhatTheyThink's weekly miscellany
Around the Web: Packaging Preferences. Cover Conundrum. Impressive Impressionists. Dial Dilemma. Timepiece Trouble. Rockin’ Roads. Drone Danger. Tarantula Tempura. Sun Snacks.

Pentawards’ annual packaging Trends Report is out. When a company appears on the cover of a popular magazine, what signals does it give the market? More than two dozen new works have been added to the OED, 23 of them from Japanese cooking and art. Really? If you’re in France this summer, celebrate the 150th anniversary of Impressionism. Bad UI design on an ice cream thermostat. New options for non-wrist-based watches. Time Out lists the “30 Coolest Streets in the World.” “AI drone that could hunt and kill people built in just hours by scientist ‘for a game.’” Different ants have different flavor profiles, we are horrified to tell you. Appropriately, SunChips has an eclipse tie-in product. All that and more in WhatTheyThink’s weekly miscellany. Read More

Around the Web: Chip Challenge. State Sobriquets. Eclipse Excitement. Stopping Spillage. Ryan Reunion. Security Sales. Cake Kicks.

Three students at UW-Stout developed a prototype of a new kind of packaging for Pringles potato chips. A traveling exhibit in Italy highlights experimental book design and production. The literal meanings of US states and cities. We were saddened to learn of the passing this week of Hugo-winning SF writer Vernor Vinge, “father of the singularity.” How to geek out over the upcoming solar eclipse. How to carry coffee without spilling. Using the old “drinking bird” toy to create clean, renewable energy. Adding a fourth light to traffic signals control autonomous vehicles. Meetups solely for people named Ryan. A store where items that have been confiscated by TSA are being sold. Keds and Magnolia Bakery team up. All that and more in WhatTheyThink’s weekly miscellany. Read More

Around the Web: Comic Creation. City Signage. New Knitting. Light Logic. Pork Parasite. Montana Monsters. Coors’ Calendar.

A new book explores how comics were made. A video tour of Manhattan signs. A new way of producing clothing requires only one size. “Agatha Christie: surfer dude.” Point Nemo: the place on Earth that is the farthest from dry land. Why it no long matters if you leave lights on when you leave a room. Yikes: a guy developed a parasitic infection in his brain after eating undercooked bacon. “Montana man pleads guilty to creating massive franken-sheep with cloned animal parts.” Coors Light’s 21-day “advent-inspired” calendar for March Madness. All that and more in WhatTheyThink’s weekly Kate-Middleton-Photoshop-scandal-free miscellany. Read More

Around the Web Archive

Recent Discussion

Pat McGrew on Moving Past SWOT Analysis for Deeper Insights

Wayne! I read that article and I like the concept. Of course, no one concept fits everyone. It is good advice to understand the terms - that goes for SWOT, too! Reply

Wayne Lynn on Moving Past SWOT Analysis for Deeper Insights

Pat, a few months ago Joe Truncale wrote an article about using SWOT. Joe advocates merging the W and T (Weaknesses and Threats) into one category called Concerns. SWOT becomes SOC. I find that much more useful. In my experience, the lists of wea… Full comment Reply

Pat McGrew on Moving Past SWOT Analysis for Deeper Insights

Thanks, Paul! I think that changing the typical approach can benefit everyone in the room. Reply

Paul Lattimore on Moving Past SWOT Analysis for Deeper Insights

What a great idea, Pat. I can almost see & hear the discussions around those conference tables with the Sales teams, Leadership teams, operational teams, executing this on a semi-annual basis. Good stuff and I bet a facilitator would help. Reply

Dov Isaacs on Frank Gets Tested

The problem with the SATs is not whether you are taking the exam electronically or using paper and #2 pencil, but rather its relevance and fairness. Many critics of the SATs (and the similar ACT exams) rightfully claim is that all these exams are … Full comment Reply

Special Report

drupa 2024 Coverage


WhatTheyThink is the official show daily media partner of drupa 2024. More info about drupa daily programs

WhatTheyThink is the official show daily media partner of drupa 2024. More info about drupa programs